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■ Preface
What Bangyuan Enterprise and Goldin Gifts supply is not only product, but also professional service. All we care about is you — our customer’s needs. We’d like you to read the following words and answer relevant questions to facilitate the first-time understanding and exchanges between us.

■ Customer’s information
A. Your company:

●Name:

●Address:
●Switchboard:
●Main business scope (or main products):
●Market scope: Globe Mainland China Abroad Others
●Type of your customers or target buying groups of your products:
B Your supplier:
●Does your company have a permanent gift supplier? Yes No
●What do you think of the quality of professional service provided by the gift companies you have ever contacted? Good Fair Inferior
●You think that your permanent gift supplier should be: Professional gift firm Professional manufacturer Advertising company
Well-connected company　　　 Others
●To which extent do you pay attention to the factors of the gift supplier? a. Full b. Great c. Some d. Indifferent
Professional skill: Capital strength: Designing ability:
Service spirit: Overall credit: Price:
Successful case: Personnel quantity: Number of branch companies:
Site space & grade:        
●Do you think that products and their prices are most important and the suppliers’ comprehensive abilities needn’t be cared about? Yes No
●What do you think of the product price of the gift company you have ever contacted? Extremely high Fairly high Normal Fairly low Very low
●In which aspect are you dissatisfied most with the gift company you have ever contacted? Bad service Bad profession Bad credit
nferior product quality  　　　 High price
●Do you think that you need frequent face-to-face talks with the suppliers?
 Yes No
●Do you think that your suppliers should have branch company or office at your location? Yes No
●Do you think it necessary to let a professional firm map out your gift plans in line with your conditions?
 Yes No
●How long do you think is the most reasonable and fair for the term of payment to the gift company? Payment against delivery Within 10 days Within one month Within two months
C. Your gifts:
●Style of the gifts you need:
●Grade of the gifts you need: Fair High Low Very low Extremely high
●Effect of gift as a AD carrier compare with other media: Longer effection More kindness No effection
●What properties of gifts do you think are most important? Practical applicability Propagation effect Temptation
Fashion
●What do you think of the effect of gifts on sales promotion? Very effective Effective Ineffective Can't test
●Between the effection of spread and the effection of promotion for gift, you choose:

Promotion first,spread second

Spread first,promotion second

Both

●Do you think that the advertising technique and package for gifts are important? Yes No
●Do you need a full product brochure? Yes No
●Do you need gift companies to map out a gift mix programme for you according to your requirements? Yes No
D. Thank you for your answers and suggestions. We will reply you in time according to situations. You will probably receive our gifts if you fill in your personal data below:

●Name (Chinese):

(English):
●Gender:

Male Female

    

● Department:

Sales Department Market Department Planning Department
Purchasing Department Advertising Department
Administrative Department　 Others
●Office Telephone Number:
●Personal E-mail:
● Date of Birth:
●Hobby:
●Address:
●P. C.:
 
■ Customer's information(activity)
A、
◆ Product to be promoted recently

◆ Main feature or advantage of the product

◆ Feature of the main customer
◆ Main marketing area
◆ Main final shop:

General merchandise, super market Brand monopolistic shop Counter in shop

Dealer's shop direct sale Other

Main opponents
Recent effective promotion activity of main opponents
B、
Motive of promotion activity
Duration of promotion activity
Main AD slogan, relevant symbol
Is there a lucky symbol
C、◆ Provide some present to: Consumer dealer Public relation Other
◆ How to provide some present to Present if buying Free present Present by lottery Other
Approximate budget of activity

 

Present

Other POP promotion

When the plan settled down

When present available

Of present series

①Cost range ②Quantity ③Style
Level A
Level B
Level C
Level D
   
 
 
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